Privacy policy

Privacy Policy

Last updated: August 14, 2026

Pelagic Power LLC ("Pelagic Power LLC," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you provide to us.

This Privacy Policy explains how Pelagic Power LLC collects, uses, discloses, and protects personal information when you visit shop.pelagic-power.com, place an order, contact us, subscribe to our marketing communications, or otherwise interact with our website and services.

1. Information We Collect

Depending on how you interact with Pelagic Power LLC, we may collect the following categories of personal information.

Information You Provide Directly

When you place an order, contact us, create an account, subscribe to marketing communications, or otherwise interact with us, we may collect:

Name
Billing address
Shipping address
Email address
Telephone number
Order and purchase information
Information provided when contacting customer service
Information submitted through contact forms
Marketing preferences
Other information you voluntarily provide to us

Payment Information

Payments made through our online store are processed through Shopify Payments and other payment services made available through our Shopify store.

Pelagic Power LLC does not need to receive or store your complete payment card number to process your transaction. Payment information is processed by the applicable payment processor in accordance with its privacy practices, security requirements, and applicable terms.

Information Collected Automatically

When you visit our website, information may be collected automatically through Shopify and through technologies used to operate, secure, analyze, and advertise our website.

This information may include:

IP address
Browser type
Device type
Operating system
Pages viewed
Referring website or source
Approximate geographic information
Website usage and interaction information
Information about shopping-cart and checkout activity
Advertising and campaign information
Cookie identifiers and similar online identifiers

2. Cookies and Similar Technologies

Our website uses cookies, pixels, tags, and similar technologies.

Some technologies are necessary to operate the Shopify storefront, including functions such as shopping carts, checkout, security, customer preferences, and other essential website functionality.

We also use certain non-essential technologies for analytics, advertising, and measurement.

These technologies may include services provided by:

Google Analytics, to understand how visitors use our website and to measure website performance.
Google Ads, to measure advertising performance, support advertising campaigns, and, where permitted, provide advertising to users who may be interested in our products or services.
Google tags, which help us measure website activity and interactions associated with Google Analytics and Google Ads.

Google Analytics may collect information such as browser and device information, approximate geographic information, session information, and website interactions. Google Analytics commonly uses first-party cookies to distinguish users and sessions.

Google's tags may use consent signals to adjust how Analytics and advertising technologies operate based on a visitor's privacy choices. Depending on the consent state, Google tags may limit or prevent the use of advertising and analytics cookies.

Our Shopify customer privacy settings may provide visitors with cookie choices and privacy controls depending on their location and applicable requirements. We have also enabled a Your Privacy Choices page that allows visitors to exercise applicable opt-out rights.

You can also control cookies through your browser settings. Disabling certain cookies may affect the functionality of portions of our website.

3. How We Use Personal Information

Pelagic Power LLC may use personal information to:

Process and fulfill orders
Process payments
Ship products and provide delivery information
Provide customer service and technical support
Communicate with you about your orders
Respond to questions and requests
Operate and maintain our website
Maintain shopping-cart and checkout functionality
Detect, investigate, and prevent fraud or unauthorized activity
Protect the security of our website, systems, customers, and business
Measure and improve website performance
Measure the effectiveness of advertising and marketing
Send marketing communications when permitted and where you have requested or consented to receive them
Improve our products, services, website, and customer experience
Comply with legal and regulatory obligations
Establish, exercise, or defend legal claims and rights

4. Marketing Communications

If you subscribe to Pelagic Power LLC marketing communications, we may use your email address to send newsletters, product information, promotions, technical information, and other communications related to Pelagic Power LLC.

You may unsubscribe from marketing emails at any time by using the unsubscribe link included in the email or by contacting us at:

info@pelagic-power.com

Unsubscribing from marketing communications does not prevent us from sending transactional or service-related communications, such as order confirmations, shipping notifications, or responses to customer-service requests.

5. How We Share Personal Information

Pelagic Power LLC does not sell personal information to third parties for money.

However, we may disclose or make personal information available to service providers, technology providers, advertising partners, and other third parties when reasonably necessary to operate our business, provide our products and services, process transactions, communicate with customers, analyze website activity, or advertise our products.

These parties may include:

Shopify, which provides the ecommerce platform used to operate our online store
Shopify Payments and applicable payment processors, which process payments and help prevent fraud
Shipping and delivery providers, which fulfill and deliver orders
Email and communication service providers, which help us send requested marketing and service communications
Google Analytics and Google, for website analytics, measurement, advertising, and related services
Google Ads, for advertising and advertising measurement
Other technology and service providers that help us operate, maintain, secure, analyze, or improve our website and business
Government authorities, regulators, law enforcement, or other parties when required by law or when reasonably necessary to protect our legal rights, customers, or business

Some disclosures to advertising or analytics providers may constitute "sharing" of personal information for purposes of certain state privacy laws, even though Pelagic Power LLC does not sell personal information for monetary consideration.

Where applicable, you may opt out of certain sale, sharing, or targeted advertising activities through our Your Privacy Choices page.

6. Google Analytics and Google Advertising

Pelagic Power LLC uses Google Analytics and Google Ads to understand website activity, measure advertising effectiveness, and improve our marketing.

Depending on a visitor's privacy choices, these services may receive information about website interactions, device and browser information, approximate geographic information, advertising identifiers, and information associated with advertising clicks or campaigns.

Google's consent technology allows websites to communicate a visitor's consent choices to Google tags. Depending on those choices, Google Analytics and Google Ads may adjust their use of cookies and other identifiers.

Google also provides information about how Google Analytics collects and uses information through its own policies and documentation.

7. Your Privacy Choices and Opt-Out Rights

Pelagic Power LLC provides a Your Privacy Choices page that allows visitors to exercise applicable rights to opt out of certain activities involving the sale, sharing, or targeted advertising use of personal information.

You can access the page through the Your Privacy Choices link in the footer of our website.

Pelagic Power LLC also recognizes applicable Global Privacy Control (GPC) signals as required by applicable law and Shopify's privacy functionality. Under California law, GPC can serve as a valid request to opt out of the sale or sharing of personal information.

Your privacy choices may apply to the browser or device through which the request is submitted and may not automatically apply to other browsers or devices.

8. California Privacy Rights

If you are a California resident, the California Consumer Privacy Act, as amended by the California Privacy Rights Act (collectively, the "CCPA"), may provide you with certain rights regarding your personal information.

Depending on the circumstances and applicable law, these rights may include:

Right to Know: You may request information about the categories of personal information we collect, the purposes for which we use it, the categories of sources from which it is collected, and the categories of third parties with whom it is disclosed.
Right to Delete: You may request deletion of personal information we have collected from you, subject to applicable exceptions.
Right to Correct: You may request correction of inaccurate personal information.
Right to Opt Out: You may have the right to opt out of the sale or sharing of personal information, including certain sharing associated with cross-context behavioral advertising.
Right to Limit: You may have the right to limit certain uses and disclosures of sensitive personal information where applicable.
Right to Non-Discrimination: We will not discriminate against you for exercising rights provided by applicable privacy laws.

California law also provides consumers with the right to receive notice regarding the categories of personal information collected and the purposes for which that information may be used.

Submitting a Privacy Request

You may submit a privacy request by contacting:

Pelagic Power LLC
3731 W Warner Ave
Santa Ana, CA 92704
Phone: (949) 749-1075
Email: info@pelagic-power.com

You may also use the Your Privacy Choices page for applicable sale, sharing, and targeted advertising opt-out requests.

We may take reasonable steps to verify your identity when necessary to protect personal information and prevent fraudulent requests.

We will respond to verified privacy requests within the time periods required by applicable law.

9. Data Retention

Pelagic Power LLC retains personal information for as long as reasonably necessary to provide products and services, maintain transaction and business records, provide customer support, prevent fraud, resolve disputes, comply with legal obligations, and otherwise operate our business.

The length of time information is retained depends on the type of information and the purpose for which it was collected.

10. Information Security

Pelagic Power LLC takes reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, use, alteration, disclosure, or destruction.

However, no method of transmitting information over the Internet or storing information electronically can be guaranteed to be completely secure.

11. Children's Privacy

Our website and services are not directed toward children under 13, and Pelagic Power LLC does not knowingly collect personal information from children under 13.

If you believe that a child has provided personal information to us, please contact us so that we can take appropriate steps to address the situation.

12. Third-Party Websites

Our website may contain links to websites or services operated by third parties, including manufacturers, suppliers, payment providers, advertising providers, or other service providers.

Pelagic Power LLC is not responsible for the privacy practices of third-party websites. We encourage you to review the privacy policies of those websites before providing them with personal information.

13. Changes to This Privacy Policy

Pelagic Power LLC may update this Privacy Policy from time to time to reflect changes in our business, website, services, technology, or applicable legal requirements.

When we make changes, we will update the Last updated date at the top of this Privacy Policy.

14. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us: